Manufacturing Execution System – added value and opportunities for dairies

In the dairy and beverage industry, production managers face major challenges not only due to high raw material and energy prices – the increasing knowledge and rising demands of customers also place equally high requirements on production processes: transparent production data and real-time control of all operational processes, as well as food-relevant legislative regulation compliance, verification and documentation.

The interest and know-how of consumers not only present challenges but also unique opportunities. Small and medium-sized businesses, in particular, can set themselves apart through credible concepts, for example with mountain farmers, organic products or dairy products from grass-fed cows, thereby achieving greater acceptance when compared to conventional dairy products. After all, many consumers are prepared to pay more for local organic products. In return, customers expect these differentiated, higher-priced products to provide complete proof and, if possible, digital presentation of origin and quality.

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